Abstract: This study assessed the effectiveness of opinion leadership strategies used in communicating adaptive climate change information to residents of arid and semi arid areas (ASALs) in Kenya. It sought to achieve this by assessing (1) the knowledge levels on adaptive climate change information among residents of Kenyan ASALs (2) attributes of opinion leaders who communicate adaptive climate change information to residents of Kenyan ASALs and (3) strategies used by opinion leaders to communicate adaptive climate change information to residents of Kenyan ASALs. The study found that adaptive climate change information disseminated by opinion leaders is inadequate, shallow and confusing because it is not crafted in consideration of the unique situations affecting residents of Kenyan ASALs. It concluded that with training and support from communication and research experts, local opinion leaders can enhance access to and use of adaptive climate change information among Kenyan ASAL residents.